Sometime last year, a client came to me for help.
She was frustrated because her Facebook ads were not converting.
She sold foodstuffs online and according to her, Facebook was just chopping her money and wasn’t giving her any positive results and so out of frustration and annoyance she killed the ad.
I then asked her a number of questions so as to try and troubleshoot where the problem was coming from.
Everything seemed to be in order including her targeting.
Then I requested for a screenshot of the ad she was running and boom! immediately, I saw where the problem was coming from.
The ad was dry as the Sahara desert mehn!
There was no good offer.
Nothing to appeal to the prospective customer.
The ad read “Quality clean fresh and affordable, simply scroll through for our price list and send us your link via DM or list in our bio”.
So I started by telling her the things she needed to work on.
Today I want to share with you some of those things I pointed out to her.
I really hope you learn something from it too.
1. Make your offer more compelling by giving people a reason to stop scrolling and look at your ad.
Our attention span keeps reducing. Even the goldfish pays more attention that the average human these days.
So If your ad doesn’t cause some form of pattern interrupt in your prospects mind, Omo nothing for you o.
You have to Make them an offer. Mr Toyin Omotoso calls it a Godfather offer.
Ask yourself why should they patronize you?
One of the ways to do this is by putting yourself in the shoes of your prospects and ask why they should buy from you and not from the dozen other alternatives out there.
What value are you giving them that they can’t get from any other place?
Offer them something..
We too like awuf..
Here is an example of something you could say:
I‘ll be offering 10, 20 or 25‰ discount for those who purchase in within the next..24 hrs, 48hrs…or free delivery for people living in so so so area.. etc.
You need to get creative and find a way to make your offer more enticing.
2.Model What is already working and stop trying to Reinvent the Wheel.
I also asked if she knew any food vendor who does something similar to what she does on Facebook or Instagram to which her answer was yes.
I then told her to:
a. Take a closer look at the ads from those people that got the most engagements.
b. Take the ad apart and see how she could model what they did on her own ad as well.
3. I also drew her attention to the fact that Video ads have been proven to convert more than images so I advised her to do a video showing people what she sells or if she wasn’t comfortable showing her face, she could do a video slide showing images of the different products she was selling .
She thanked me and went on her way.
About 5 days later she reached out to me very excited.
She had implemented a number of the things I told her and her sales sky-rocketed.
She was even rejecting some orders sef.. because she was getting low on stock and her supplier wasn’t able to meet up.
I felt really cool with myself especially considering the fact that this time last year, I didn’t know anything about how to run a Profitable Facebook ad.
What I thought I knew was just Childs Play.
It wasn’t until I enrolled for Mr. Toyin Omotoso’s 72 IG Implementation Training program that I realized I had been doing it all wrong.
Facebook ads mastery is just one out of the many skills covered in this program.
Below are a list of Digital Marketing skills you will learn from the 72IG program:
– Web designing
– Affiliate marketing
– Facebook & IG ads mastery
– Email marketing
– Sales automation.
– Basic White board Animation.
-And Much more
Not just Will you master these 6 profitable skills from this program for just 40k,
(You should know that Learning Each of these skills will go for Atleast 20k each and 120k in total) But you will also get to learn how to make money online by combining these skills together to start an online business using the 72IG Affiliate Marketing System.
You can read the Review I wrote about the 72IG Implementation Program here
Here is a screenshot of my earnings from just mastering the Affiliate marketing skill alone.
If you would you like to learn more about this program and how you can take advantage of it ASAP
Then there is something you need to know.
One of the extra bonuses you get when you purchase for Mr. Toyin Omotoso’s 72 Hour Income Generator Implementation Program is 1 Year Free Access to Expertnaire! (Nigeria’s Number 1 Affiliate Network for Digital Products) Valued at N10,000.
That is not all.
You will also get the following Bonuses:
BONUS 2 — Access to the old 72Hour Income Generator Course (Valued at N30,000)
That is not all, you will also get the following bonuses below:
BONUS 3— Access to Expertnaire Affiliate Marketing Telegram group chat where you will rub minds and get interact with other fellow Expertnaire affiliates.
BONUS 4 — Exclusive access to a Facebook support group where you will get Mr. Toyin’s personal help and guidance.
BONUS 5 — Premium Web page builder Plugin and pre-designed templates.
BONUS 6 — A Comprehensive Course on how to craft Trojan horse emails that takes your open rates and click-through rates to the roof. in addition, you also get Effective Email marketing templates you can easily model for your email campaigns.
BONUS 7 — Free Zoom Video Q & A Sessions every Wednesday and Thursday.
BONUS 8 — 13-Paged Word Document You can use as a Lead Magnet for Promoting 6 Hot Expertnaire Offers
BONUS 9 — Buyers List for Business & Canada Relocation Products that can be used to create a Look-alike audience to run Targeted Facebook ads. (Powerful)
BONUS 10 — 50% Commission on 72 IG Implementation program. What this means is that as a 72IG Student, if you decide to promote the 72IG program, you will get 50% commission per sale as against regular Expertnaire Affiliates who get just 30% Commission.
BONUS 11 – 2 Books that teach you how to get your first 3–5 sales without running paid traffic. (powerful Stuff)
BONUS 12— Free Unlimited Updates (based on any changes to the program)
Wait, there’s more!
I’ll be offering some mouth watering bonuses to the first 5 action takers.
i. A ‘FREE’ done for you website with web hosting and a .com.ng domain name of your choice for one year.
I call it “done for you” because i will be doing all the heavy lifting including installing WordPress, creating pages, installation of plugins needed for your website to function optimally.
ii) You will be added to my premium mailing list where i share business tips and insights with my premium members.
iii) Direct access to me on whatsapp to answer questions you may have and put you through where you may be having difficulty with understanding certain concepts.
v) I will help you setup your Autoresponder/Email marketing software provided you decide to use the one that is recommended.
All these Bonuses are only available for the next 5 people to take action after which it will be taken off the table.
So the ball is in your court.
The 72IG Implementation Training program changed my life and I know it can do the same for you too.
And it all begins with watching the free video training by clicking the button below.